'Rolex watches prevent suicide'

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Can someone please tell me this is a joke.

I defy you not to see the following press release as the peerless piece of PR it so clearly is. "Rolex Watches Help Owen Wilson Recover From Attempted Suicide" is the work of an LA jeweler. Enclosed is the release.
  1. groups:
    News and Politics,   Culture,   WTF,   Hollywood
  2. tags:
    News and Politics,  Culture,  WTF,  Hollywood, 4 more + add
Mr_Costello
  • added January 06, 2009

10 comments // 'Rolex watches prevent suicide'

  •  

    They prevent death *and* they tell the time too!

    If only Heath Ledger had worn a Rolex :-(

    richjm
  •  

    Well, if I was feeling depressed I'm sure I'd feel a lot better if someone gave me a Rolex.

    jonbrooks
  •  

    Do you think I could get one on the NHS?

    brad2000
  •  

    Bizarre. The PR person at Rolex should seriously be relieved of his job for this.

    AndreaKnoll
  •  

    That's strange...only big screen high def tv sets seem to work for me! I have been feeling kinda down. Anyone out there that can help cheer me up?!?

    SHAWN_RITTIMAN
  •  

    What a shame there isnt a recorded message on Rolex, giving acting lessons....

    eden49
  •  

    and soon rolex's sales will suddenly go up and this will bring us out of the economic crisis.

  •  

    If I were Owen Wilson I'd be pissed.

    vixen0078
  •  

    WOW...putting the LA into La-La...
    We may mock, but I'd wager there's plenty of people who will lap that up, and i'd bank on a hike in sales...

    Omega are seemingly not taking this lying down, and launching a new range which will be offering additional health benefits. The watches will be sold as part of their Omega 3 series.

    And in a 'if you like this, then....' sign-off - spend some time on this gem of a blog which publishes PR howlers:
    http://lostintheshowbiz.blogspot.com/

    d

    derider
  •  

    LOL!

    Nancyf
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